Indiegogo campaign progress

Posted by Tomas on 2013-02-11, all posts

Hello everyone ! We thought it would be a good time to recapitulate a bit on the current progress of our Indiegogo campaign. We are at 1.5k Euro with 20 days left to get onto 17k Euro at the moment. Here is what happened so far.

We made some big mistakes. Probably the biggest one being starting a crowd funding campaign without a solid community to back us. There were couple of our friends who knew about our campaign upfront and that was it. Another crucial error was the financing goal we chose. The amount we agreed on reflects our rough estimates on what it will take to deliver the final product. However we should have gone with lower amount and rely on setting up a pre-order later on on our web site. Despite having fixed funding it is quite possible that the amount we asked for put a lot of people off. There were more mistakes but these two stand out.

The start of the campaign was really slow. No one knew about our game and it was a struggle to spread out the word at all. Actually like 5 days into the campaign we were pretty much ready for resignation. But then the Futile Position (symptomatique name for our situation) wrote a short post about Factorio. We got a small spike in pledges and some emails with a positive feedback. On top of that a friend of ours started to actively help us with the campaign. We were back on.

Since then the awareness was slowly increasing. There is a great thread and nice community around Factorio at the Face Punch forum .We have been getting a lot of supportive emails recently. People urging us to not give up and expressing their hopes that we will continue even if this crowdfunding fails. Reading emails like this is a huge motivator.

On top of that we got another spike yesterday. Nathan Adams from Minecraft noticed our game, backed it and tweeted about it. And we got like 20 pledges within two hours. Couple of people offered to help us spread the word by featuring the game on forums and youtube previews. Things really started to look a bit brighter yesterday.

So here we are now. Still far behind the expected funding schedule. But encouraged by a lot of positive feedback and interest in our game.

We have spent past months working hard on Factorio. Programming like crazy. Burning through our savings. Getting strange looks when explaining to people what we do. And not knowing whether what we are building will have any meaning at all. It is then even more rewarding to read on the forums people discussing their factory setups, sharing screenshots of their creations and generally being excited about the game. No matter whether the Indiegogo campaign fails or succeeds. Things like these make the project a success in our eyes already.

Finally we would like to say a big thank you to all our current supporters and people sending us feedback. We are really grateful to you and we will try hard to stand up to expectations.